[Revenue Update] January 2022 - 0.4% of $1,000,000 Goal
$323.01 (Oct) → $300.09 (Nov) → $225.74 (Dec) → $491.24 (Jan)
118% increase from last month.
Huge portion of this was the first few days of the New Year. Really validated for me the reason why companies are so focused on the holidays for their sales. The consumer spending during the holidays is actually insane.
I haven’t made any changes to Writeaday in ages. I’m making a huge change from going local storage to automatic cloud backup so I’ve been procrastinating on rolling out this change.
Next Steps
1. Hoping that this new version going from local storage to automatic cloud backup will help me increase this number, given the years this app has been out, the search engine ranking it has, this 1000 daily loyal users.
2. Bring code enhancements based on my past year of learning and getting better at android development (clean code, better animations, deeper understanding of android mechanics for creating custom components).
This one I’m surprised hasn’t been acquiring more daily users to be honest. I feel like I’ve done a pretty good job with this.
That said, I haven’t done any marketing for it. It does feel like it’s in a decent enough place to throw some advertising dollars at and try content marketing as well.
Next Steps
1. The core app is not done being built out! I need to continue to use this myself and to drive performance but also feature improvements. I feel on an instinctual level that there are some good improvements that I just need to brainstorm.
2. Build a companion pdf that users can print out for a paper copy. Hoping to be able to sell these digital pdfs to drive traffic to the app and vice-versa. Hoping there’s a place for these 2 to mutually exist rather than to cannibalize.
I created a new app that I’ve personally been having a lot of fun with. It’s habit tracking through photos which is essentially what those “one-a-day” challenges are.
I’ve seen these challenges pop up - 1 picture of a day for a body transformation of working out, 1 selfie a day to see how your face/hair has changed over a year, etc.
Next Steps
1. Continue to iterate on the most pleasant capture experience. This is the delight factor that can sway a user: make a good impression, get them to remember to open the app.
2. Find a way to synthesis and utilize all these photos. The obvious one is something like a gif that gets automatically generated based on these individual photos to visualize the change throughout time. I want to brainstorm some other ways to enhance the experience of participating in these one-a-day challenges.